STRATEGY BUILT AROUND THE REAL PROBLEM
STRATEGY BUILT AROUND THE REAL PROBLEM
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You don’t need more random marketing.
You don’t need more random marketing.
Choose the level of support that matches what your brand needs next—from focused clarity to ongoing strategic leadership.
Choose the level of support that matches what your brand needs next—from focused clarity to ongoing strategic leadership.
START HERE
Four clear ways to work with MKM:
Four clear ways to work with MKM:
You do not need to diagnose your own marketing problem before reaching out. Choose the offer that feels closest, or use the application to explain what is happening in your own words.
The Major Key Intensive
The Major Key Intensive
Starting at $250
01 • POSITIONING
01 • POSITIONING
Something isn’t working. Let’s figure out what.
This focused strategy experience is for creatives and creative-led businesses that need clarity before making another move. We look at the full picture, identify the real problem and build a practical path forward.
The Presence Reset
The Presence Reset
Starting at $600
02 • PRESENCE
02 • PRESENCE
Before you chase attention, clean up the front door.
The Presence Reset strengthens how your brand looks, sounds and guides people online. We organize your essential digital touchpoints and communication systems so the right audience can understand who you are, what you offer and what to do next.
Visibility Campaigns
Visibility Campaigns
Starting at $1,000
03 • CAMPAIGNS
03 • CAMPAIGNS
You have something worth launching. Let’s make sure people know.
Visibility Campaigns provide integrated strategy and coordination for a defined moment: a music release, live event, launch, book, offer, rebrand or announcement. We connect the narrative, audience, social media, email, web, PR, partnerships and calls to action so the campaign has a clear job to do.
Major Key Growth Partnership
Major Key Growth Partnership
Starting at $1,500 per month
Three-month minimum
04 • PARTNERSHIP
04 • PARTNERSHIP
You need a marketing brain in the room, not another freelancer to manage.
This ongoing partnership is for established creatives and creative-led businesses that need senior-level marketing leadership across positioning, audience growth, campaigns, PR, partnerships, events and day-to-day execution.
WHAT MKM CAN HELP YOU BUILD
Strategy is the foundation. These are the ways we help bring it to life.
Strategy is the foundation. These are the ways we help bring it to life.
Every project is different. Your recommended scope may include a combination of the following services based on your goals, priorities and selected MKM offer.
Brand Strategy, Messaging & Audience
Brand Strategy, Messaging & Audience
- Artist marketing and brand development
- Brand positioning
- Audience development
- Fan and community engagement strategy
- Campaign narratives and brand storytelling
- Brand messaging and creative direction
- Offer development
- Personal-brand strategy
- Rebranding and brand pivots
- Growth planning
- Strategic audits and recommendations
Integrated Marketing & Digital Content
Integrated Marketing & Digital Content
- Website strategy and development
- Website maintenance
- Social-media strategy
- Social-media management
- Content strategy, calendars and scheduling
- Email marketing and audience communication
- Promotional-asset direction
- Profile optimization
- Digital customer-path development
- Campaign analytics and KPI tracking
PR, Partnerships, & Promotion
PR, Partnerships, & Promotion
Public-relations strategy and media outreach
- Press releases and press materials
- EPK and media-kit content
- Pitch decks and sponsor decks
- Sponsorship and brand-partnership development
- Promotional campaigns and announcements
- Community engagement
- Booking and opportunity support
- Sponsor and partner recruitment
Events, Launches & Marketing Operations
Events, Launches & Marketing Operations
Music-release and live-event rollouts
- Event branding, pages and ticketing communication
- Vendor, venue and talent coordination
- Brand activations and day-of support
- Budget, timeline and project coordination
- Client onboarding and retention support
- Marketing systems and SOPs
- Digital file and communication systems
- Cross-functional team coordination
- Ongoing strategic marketing leadership
THE PROCESS
Clarity before activity.
Clarity before activity.
Apply
Apply
Tell us what you are building, what is not working and what you want to change.
Review
Review
MKM reviews your needs and identifies the best-fit offer or next step.
Build
Build
If we are aligned, we create the strategy, scope and path forward.
Frequently Asked Questions (FAQS)
Frequently Asked Questions (FAQS)
Do I need to know which service I need?
No. Tell us what you’re building, what isn’t working and what you want to accomplish. MKM will review your needs and recommend the best-fit service or next step.
Who does MKM work with?
MKM works with creatives, multi-hyphenates, personal brands, entrepreneurs, artists and creative-led businesses whose talent or opportunities have outgrown their current brand structure.
Can I hire MKM for one small task?
MKM’s work begins with strategy. If a specific task, such as a campaign, media kit, or content plan, is part of a larger strategic need, it may be included in the recommended scope.
Do you work with new brands?
Yes. You do not need to have everything figured out, but you should have something real you are ready to build and be prepared to participate in the process.
Do you only work with clients in St. Louis?
No. Most strategy work can be completed remotely. In-person services, events and on-site support depend on the project, location and availability.
Does MKM offer social-media management?
Social-media support may be included when it serves a clear brand or campaign strategy. MKM does not recommend posting simply to stay busy; the content needs a purpose and a path.
Are payment plans available?
Payment schedules may be available for qualifying projects and will be outlined in your proposal. Work does not begin until the required agreement and initial payment have been completed.
What happens after I submit an application?
MKM will review your application to determine whether the project is a fit. If it is, you will receive a recommended service, next steps and any additional questions needed to prepare your proposal.
How soon can we begin?
Start dates depend on current availability, project scope and how quickly the required agreement, payment and project information are completed.
What will you need from me?
You should be prepared to provide honest information, existing brand materials, timely feedback, approvals and access to anything required to complete the agreed work.
Do you guarantee specific results?
No ethical strategist can guarantee a particular number of followers, sales, bookings or media placements. MKM provides strategy, structure and support designed to create stronger opportunities, but results also depend on execution, timing, audience response and client participation.
NOT SURE WHAT YOU NEED?
That is part of our job.
That is part of our job.
Start with the application and describe the problem in your own words.
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